AVIS - Easy Leasing!
Campaign for a new leasing service called “Easy Leasing” by Avis, that included fixed rentals, full insurance, service, and other privileges. In addition – for the first time in the car leasing sector – everything was served and executed online via the updated Avis site.
For this campaign the legendary song of Uriah Heep – Easy Living, was used as a cover, with lyrics created from scratch by our creative team.
Disseminated in all mediums.
- Film Director: Apostolis Papathanasiou
- Photography: Marios Theologis [Math Studio]
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